A personal four day project exploring the launch of Barbour Internationals SS20 collections. Design and develop a popup environment that is both a dynamic and versatile space that provides a neutral canvas to focus on their latest apparel within.
Finding the mood
Inspiration & Research
Exploring launch event experiences and environments.
Brand specific inspiration.
Material & Finish Inspiration
Exploring materials, focus on renewable, recyclable and reusable.
Limited life of pop-ups and launch events.
Brand & Promotion
Engaging promotional activity and experiences while at the event.
Interior space selection.
Transportable shipping unit containing a retail display space.
Constraints of the area identified.
Initial sketch concepts created using a scale underlay, providing constraints.
Illustrator line work refinement, scale considerations and detailing elements.
Design can be more realistically realised, constraints on space can be more clearly understood and then changed before final design is decided upon.
Keyshot rendering of final design, used to communicate clearly to the clients.